What is Local SEO and how does it help your business?
Increased search exposure for businesses who serve their communities face-to-face is the goal of local SEO. These can be physical locations, such as a local supermarket or a dentist’s office, or service-area businesses, such as an electrician or a house cleaning service, that operate throughout a certain geographic area.
Why does Local SEO matter to your business?
Do refferals keep your business up and running? What if they stopped all of a sudden and your business drys up? You are going to struggle! Local SEO allows you to present your businesses website in the top search rankings for key words that truly matter to your business. It allows you to become the first search result people see when looking for your services.
With 68% of all online activities starting with 90% of users on Google not going past the first page, it’s critical to your business that you invest in Local SEO now. It allows you to become the go to business in your area, and drive more potential visitors through your website.
SEO allows your business to get discovered on search engines
To be found on search engines like Google and Bing you really need to focus on a marketing technique called SEO. Without SEO it’s like having a storefront stuck in the middle of the desert. No one will ever find out. But once you start focusing on optimising your website for search engines it opens up a path to your businesses online website.
SEO isn’t an overnight job and can also be really tough to rank for short-tail keywords your business relies on, but when done properly the ROI is amazing for your business. It allows a steady stream of traffic over time brining you consistent results day in day out. With 93% of online experiences beginning with a search engine, it’s no surprise why businesses love this marketing technique.
If SEO is done correctly and well, you could be looking at 14.6% conversion rates which is extremely good. To put it into comparison, traditional marketing strategies like print ads and direct mail have a 1.7% conversion rate. This fact alone really shows you why you need to be focusing on SEO. We’re here to help with your businesses SEO. It’s not a one-stop-shop, and you need to focus on your sites SEO at least 4 times a month which can be time consuming, fill out the form below if you would like to know more.
Here is our SEO Process from start to finish
1. We will get to know your business and manage your expectations.
2. We will audit your site
3. Let's get started.
4. Keeping you updated
Get in touch with us today to learn more about our pricing and how we can support your business in the digital world.