The Challenge & Proposal
Ryken are a new men’s skincare brand that needed a new site before they launched. By using WordPress, Drip & WooCommerce we created them a website that allowed them to drive email newsletter signups before launch, and also a fantastic website after launch. Included in this was a full website design, build and maintenance.

Who Are Ryken?
“While many won’t admit it there is a big stigma around men using men’s skincare products, personal care products for men and cosmetic products for men due to them not being ‘manly’. We want to change this. Men have the freedom to care about them selfs just as much as women do and our goal is to get this message across to as many men as possible. We’ve created products that we know men will be proud to own and use it in their daily routine.”
How Did Kaizen Five Help?
The site has plenty of CTAs across the site including email signups, and also spots where products can be placed so they are right in front of the sight of the user. Blogs are something important to Ryken as they want to inform the user how to use the products, so we made sure they looked great and easy to use for the user.
The backend is very easy to use, and has been connected to all sort of backend connections that the user needed, and the clients are very happy with how it worked out.



